web design / ui / ux / branding / layout
Design Objective:
I redesigned and updated the user flow for Oak Hills Academy's website with future parents in mind, emphasizing a clean design alongside their focus on the growth and nurturing of their students. This involved creating a new brand identity and a multi-page, mobile-compatible website. The process included logo generation, sketching, mood boarding, and content inventory to build a digital presence from the ground up.
For the K-12 private school, I developed a distinctive logo that set them apart from the often stuffy market of other private K-12 institution, creating a stylized oak leaf that curls into an "O" as their brand mark. Their pillars are discovery, teamwork, and development, reflecting the school's commitment to nurturing each student through their curated, hands-on programs. The website redesign aimed to streamline the user experience, making it easy for new parents and students to find information and understand what life at Oak Hills is like, supported by the school's unique programs and teaching style
Mobile Conversion (Above)
